Home & Haven Real Estate
The ultimate goal is to make the process of selling your home as smooth and seamless as possible. Working together, we will determine the best possible price to sell your home in the least amount of time and inconvenience to you. With our combined digital marketing & public exposure, our goal is to sell your home at Market Value or higher on offer night. We are here to educate you on the market, selling strategies and how to navigate an offer on your property. We are always here every step of the way. Even after we sell your home, we are dedicated to making sure your move, your closing and your transition into your new home is a pleasant and exciting experience. Our time together isn’t only a few weeks, we will spend many months emailing, having in person meetings and phone calls. We want to get to know you, understand your needs and make sure we make all of your real estate needs a reality while creating a long lasting relationship. Think of us as your Real Estate Partners.
In order to be completely prepared for the launch of the listing, and to limit the stress during the live listing period, it is best we do as much as we can ahead of time to ensure the listing appeals to the most amount of buyers. We will work together to create a proposed timeline to show you when we would have to get started in order to go live on your desired date. This includes dates for a staging consult, professional house cleaning, a handyman for any repairs, staging day, photographer, videographer, etc. See below as an example.
Properly pricing your property has a major impact on the level of interest you will generate and ultimately the sales price you will achieve for your listing. Comparable sales are the best measure of value and point to a fair market price range. Properties being introduced to the market are best placed in the right pricing position relative to recent comparable sales.
In a today’s market, the current competition is as important as the most recent comparable sales. Buyers will be viewing and comparing competing properties to your unit. They will make offers based on which one they feel has the most to offer them and provides the best value and will be monitoring sales that occur during the listing period for your property.
There are certain factors that will really attract your ideal Buyer. Things like location, schools, amenities, finishes and more.
Primary Target Market: Young professional couple, growing family moving up, first-time home buyer.
Secondary Target Market: Investor, foreign investor.
Your pricing strategy lays the foundation for both the quantity and quality of the potential buyers that your listing will attract.
Below you will find the advantages and disadvantages of each pricing strategy as well as the percentage of buyers you can expect for each.
We’re all guilty of judging a book by its cover. When we shop online, we often choose to buy the product that has nicer pictures because we inherently trust those ads more. When we go to the store to buy products, we usually pick the ones with nicer, more organized labeling.
Thinking about your home’s best features will help you highlight them by putting more effort into staging them. If you have a beautiful deck with a great view, for example, spend time cleaning up and staging the deck as the perfect leisure space. By making sure those features shine, you’ll be making your home irresistible.
The importance of staging a home can go beyond looks. When potential buyers have very positive first impressions of your home and can envision themselves in the best spaces of your home, they’ll see your home as more valuable. Highlighting your home’s best features can also increase the value.
Homes that have been staged have an increased chance of getting offers over the asking price than those that have not been staged. Agents from the National Association of Realtors found that staging your home could boost your offers by 5%. For me, it’s always worth investing in your home to net you more on the sale of your home.
A home inspection will also tell the buyer about what you can’t actually see with the naked eye. The age of the roof, furnace or air conditioner. Whether or not there has been a leak in the basement or inside the attic. What type of plumbing and wiring are in the home and so much more. A home inspection will educate your buyers and provide them with the information they need to make an educated decision when buying your home.